BOOKS

FEARLESS PRICING

COMING SOON

IGNITE YOUR TEAM, OWN YOUR VALUE, AND COMMAND WHAT YOU DESERVE

Fearless Pricing will launch you onto a path to improve pricing, dramatically increase margins, and drive profitable growth.

WHAT’S INSIDE

  • Explore the dramatic impact pricing has on profitability and learn to drive profitable growth through effective pricing execution. Conquer discounting, the biggest enemy to your margins, which is often fueled by phantom fear of losing sales volume.

  • Learn to spot common customer tactics and discover practical methods to turn pricing challenges into profitable opportunities. Overcome self-limiting beliefs and embrace a powerful mindset to negotiate with unshakable confidence and command higher prices rooted in remarkable value.

  • Equip yourself with cutting-edge tools and actionable frameworks to identify pricing opportunities, make better pricing decisions, and make more money. Bring it all together for dramatic, sustainable transformation that skyrockets your profitability and cements your status as a pricing powerhouse.

HOW TO GET FEARLESS?

ADVANCE PRAISE FOR FEARLESS PRICING

  • “This book is a game-changer. Casey’s insights are both revolutionary and practical, providing actionable steps that have the power to transform pricing and negotiations. If you want to help your team maximize profits through better pricing, this book is a must-read.”

    Sarah Thompson

  • “Fearless Pricing has completely reshaped my viewpoint on our pricing power. Casey's strategies for overcoming discount pressures and negotiating with confidence are invaluable. This book offers a fresh perspective on pricing that every business leader should embrace to drive profitability and sustainable growth.”

    Michael Rodriguez

  • “Casey Brown's expertise shines through in this comprehensive guide to pricing excellence. Her practical advice and innovative techniques have empowered our team to handle price objections and secure better deals. Fearless Pricing is an essential resource for anyone serious about improving their profits.”

    Emily Chen

  • “Fearless Pricing is an eye-opening read that offers a deep dive into the psychology of pricing and value. Brown's approach is both insightful and easy to implement, making it a vital resource for anyone looking to enhance their pricing skills and boost profitability.”

    David Long

  • “This book is a masterclass in pricing execution. I’ve used her clear, actionable insights to help my sales team overcome common pricing challenges and negotiate with newfound confidence.”

    Jessica Sanders

VOTE ON THE NEXT BOOK!

As Fearless Pricing nears publication, Casey is gearing up to write her next book.  What topic most interests you?